Will we ever be loyal to the one we love?
Will we ever love one and just one?
I don’t understand my generation. I sound just like my mother; I’ve heard her say this often.
I don’t understand how my generation can love passionately, marry and then can’t stand the sight of each other. I don’t understand how my generation can love passionately, marry and then soon find someone else to love. I don’t understand how my generation can love passionately, marry and then realize that they were never meant to be together.
What is wrong with us? Are our relationships like fast food, multiplexes and shopping malls? Where everything is disposable, there is a lot of choice and so much confusion that we never remember why we ever entered into it in the first place.
With so many flavors and types of chips to choose from will we ever have a favorite? Will we ever be brand loyal?
Will be ever be loyal to the one we love?
As the new era of consumerism dawns upon us, so does an attitude that is reflected in our relationships with people.
The new age consumers want fast results and they want the best. They want the latest gizmos and as technology becomes obsolete every month, so do the gizmos.
The new age consumer comes of age early; at four years he knows which cartoon character he wants on his tiffin box.
The new age consumers have a choice they never dreamt off earlier. ‘The good life’ is now within their reach. Fashion is on the streets, anyone and everyone can be a Ashwariya, Salman or John.
The new age consumer is hungry, hungry for experimentation and hungry for consumption.
This is my generation – Hungry
Is being hungry wrong?
They love speed dating. They love the word ‘fling’. They want to have a one night stand and forget about it not in the morning but in the middle of the night.
They will marry, because they are passionate.
Passion drives them. Passion to attain, passion to own.
Passion, that fades as soon as it begun. Then they are hungry for more.